Resources / 89 guides / Start with your problem
What are you trying to fix?
Eighty-nine free guides, organized around the problem instead of the filing system. Pick the one that sounds like your situation.
Something damaging shows up when I search my name
Removal where it is possible, displacement where it is not.
My record was cleared but it still shows up
Expungement clears the court, not the copies. Finish the job.
I need my reviews working for me
The average, the velocity, and the two reviews that sit on top.
I want to show up in AI answers
ChatGPT, Perplexity, Gemini, and AI Overviews cite what they can read.
I want to rank higher on Google and Maps
The searches that decide whether the phone rings.
I am building something
Launch with the first page already working for you.
What does any of this cost?
Straight numbers, including the DIY route.
I am growing a podcast
The off-platform layer that gets a show found.
The full library
Services Advertising Management We run your Google and Meta ad accounts, with weekly changes and monthly reporting to prove it. Services Court Record Removal & De-Indexing Remove court records from Google search results. We handle Justia, CourtListener, UniCourt, Trellis, PacerMonitor, DocketBird, and Casemine. Services Crisis Communications When something is actively on fire, we already know your footprint, so we act in hours, not days. Services Expungement Reputation Cleanup Your record was legally cleared but it is still online. We finish the job across every surface. Services Monitoring Continuous watch across search, AI, and community platforms, with every change reported to you plainly. Services Online Reputation Management Control what people find when they Google your name or your business. We build, protect, and repair your online presence across search, AI, and social. Services Podcast Growth The off-platform layer of search, news, AI, and reference content that gets a show found, through poddisco. Services Press Placements Coverage in real outlets that rank on page one and feed the citations AI models read. Services Removals & Suppression Removing what should not be there and suppressing what cannot, from court records to imposter sites. Services Review Management Getting more of the reviews you have earned, and responding to the ones you have not. Services Search Engine & AI Optimization Rank the pages that should represent you, and be the answer ChatGPT and AI Overviews give. Services Small Business SEO Local and organic visibility built for a business without a marketing team. Services Website Development A properly structured personal or business site that serves as the primary property you own outright. Services Wikipedia Management Wikipedia page creation, maintenance, and link insertion. We handle the notability research, sourcing, drafting, and community navigation. For You Author Platform, Reviews, and Wikipedia Readers and editors search you before they commit. We handle the Goodreads and Amazon profiles, Wikipedia, and the AI answers about your books. For You CEO and Executive Reputation Boards and reporters search your name before the meeting. Reputation management for CEOs and executives, so the accurate, current record leads page one. For You Digital Diligence for Sports Agents A client's footprint is part of what you are selling to a front office or a brand. We run the digital diligence in both directions, before the deal. For You Ecommerce Reviews and Reputation Shoppers read your Trustpilot and product reviews before checkout, and one bad thread costs the sale. We run the review management and the ecommerce SEO. For You Financial Advisor Reputation Management Prospects check BrokerCheck and Google before the first meeting. No firm can scrub a regulatory record. We build the reviews and the record around it. For You How to Grow and Promote a Podcast Podcasts grow outside the listening apps. We handle the marketing, SEO, press, and episode pages that get a show found, and we run it through poddisco. For You Keep Divorce Records Private Divorce records are public and the copies stay online for good. We remove what can be removed, keep the rest off page one, and rebuild around your life now. For You NIL Branding and Reputation for Athletes Coaches and sponsors search you before the offer. We handle the old post, the namesake mixing into your results, and what AI says when asked who you are. For You Online reputation management for individuals You do not need to run a company to deserve an accurate search result. We scope your own name, quote the cost up front, and rebuild the first page. For You Opposition Research on Yourself Opposition research happens whether or not you commission it. We audit your own candidate, name the cost of each fix, and close what can be closed. For You Personal Branding for Founders Investors, senior hires, and customers Google you before they commit. Personal branding, press, and reputation management for founders, built to hold up. For You Personal Injury Lawyer SEO and Reputation You pay for the most expensive click in America, then they search your name. We run the SEO, review, and marketing work that decides whether the phone rings. For You Real Estate Agent Reviews and Reputation Sellers read your Zillow and Google reviews the night before the listing appointment. We manage what a realtor's name search and the AI answer both say. For You Reputation and AI Visibility for Companies Buyers ask ChatGPT which companies solve their problem before they ask you. Reputation management and AI visibility for companies, and we keep the watch. For You Reputation Management for Actors Casting offices check IMDb and Google before the callback. We fix the credits, the knowledge panel, and the old story that outranks the current work. For You Reputation Management for Dentists One loud bad review can outrank years of good dentistry. We fix the listing, the balance, and the searches that drive bookings. For You Reputation Management for Doctors Patient reviews, malpractice search results, and Healthgrades profiles all need management. For You Reputation Management for Lawyers Clients research an attorney before the first call, not after. We make sure your record, your wins, and your reviews are what that search actually shows. For You Reputation Management for Nonprofits Grant funders and major donors check your GuideStar profile and your search results before they give. We correct the record they land on, and we keep watching. For You Reputation Management for Public Figures Wikipedia, your Google knowledge panel, imposter accounts, and what the AI assistants say about you. We audit all of it and watch it weekly. For You Reputation Management for Restaurants Yelp, Google, TripAdvisor, and DoorDash reviews drive foot traffic. For You Reputation Management for Surgeons A surgeon's name search carries unusual weight before a patient ever books. We make sure the results reflect your real outcomes, not one outlier. For You SEO for Startups and SaaS Companies You shipped the hard part. We run SEO, press, and AI visibility for startups and SaaS companies, so you get the first 100 users and first 1,000 customers. For You Small Business Reputation Management A competitor leaves fake 1-star reviews and your Google Business Profile stops showing up. We run online reputation management for small business. For You What employers find when they Google you A recruiter searches your name before reading your resume. We clean up the online presence and digital footprint, then build what should rank first. For You When a Felony Still Shows Up on Google Court records, arrest records, mugshots, and prison records do not have to define your future. We help people returning from incarceration build the next chapter. For You Who Can See Your Bankruptcy Bankruptcy is public record, and the filing stays online for years after discharge. We remove the aggregator copies that qualify and outrank the ones that stay. Guides Tech Startup Reputation Management Build and protect your startup's reputation during diligence, growth, and crisis. What VCs find, Glassdoor management, handling negative press, Reddit, and AI visibility. Guides Your Record Was Expunged But It Is Still on Google Why expunged records still appear on Google and what to do about it. A guide to cleaning up your online presence after expungement. Guides Why Does My Expunged Record Still Appear Online? An expunged record still appears online because private sites copied it before the court sealed the case, and none of them get notified when that happens. Here is why, and what to do about each surface. Guides Expunged but Still Showing Up on a Background Check? Here's Why Why an expunged record still appears on background checks, what the Fair Credit Reporting Act actually requires, and how to dispute it with the company that ran the report. Guides Is Your Expunged Record on a Background Check an FCRA Violation? It might be, but only under specific conditions. What the Fair Credit Reporting Act actually requires of background check companies reporting expunged or sealed records, and how to use it. Guides Does Expungement Remove Your Mugshot? Expungement does not automatically remove a mugshot from the internet. Here is why, and what actually gets a booking photo taken down after your record is sealed. Guides How to Remove a Mugshot from Google After Expungement A mugshot does not clear from Google on its own after expungement. Here is the exact sequence: take the photo down at the source using your expungement order, then clear it from Google search and Google Images. Guides AI Search Optimization: The Complete Guide Complete guide to optimizing your online presence for AI-powered search engines. Guides How Much Does Reputation Management Cost? What the major reputation management firms charge, how our pricing compares, and what you should expect to pay for professional ORM services. Guides What a Bad Reputation Costs Where a bad online reputation actually costs you money: lost customers, lost offers, lost deals, and the losses you never see. How to size it and when to act. Guides Business Website SEO Checklist The complete SEO checklist for business websites. Technical requirements, content structure, on-page optimization, off-page signals, and AI readiness. Guides Schema Markup Guide How to add structured data that helps search engines and AI systems understand your organization, services, people, products, and content. Guides DIY Reputation Management: What You Can Do for Free Practical steps you can take right now to improve your Google results without hiring anyone. Honest about where free methods work and where they hit a wall. Guides Founder Personal Branding: The Complete Guide Build a digital presence that attracts investors, talent, and customers. Personal website, LinkedIn, thought leadership, press, and the compounding effect of founder visibility. Guides Does Your Podcast Need Its Own Website? Why your podcast needs a dedicated website, what it should include, and why hosting platform pages are not enough. Guides Why Your Podcast Is Invisible to AI Assistants ChatGPT, Perplexity, and Google AI recommend podcasts from text they can read, not audio. Why most shows are invisible, and the step-by-step fix. Guides Google AI Overviews: What They Mean for Your Business How Google AI Overviews work, their impact on click-through rates, and what you can do to get your business featured in AI-generated search results. Guides Google Business Profile Optimization Guide A step-by-step guide to optimizing your Google Business Profile for local search, Google Maps, and AI-powered assistants. Guides How Much Does a Wikipedia Page Cost? Honest breakdown of what it costs to get a Wikipedia page, why DIY usually fails, and how to evaluate providers. Guides How Much Does Google Review Removal Cost? Honest breakdown of what it costs to remove a Google review, from free self-service to professional and legal options. Guides How Much Does SEO Cost for a Small Business? Honest breakdown of SEO pricing for small businesses: what you actually pay for, typical price ranges, red flags, and how to evaluate ROI. Guides How to Appear in AI Search Results What signals AI search engines use to source their answers and how to build visibility from scratch in ChatGPT, Perplexity, Google AI Overviews, and Claude. Guides How to Clean Up Your Google Results Before a Job Search What employers search, what they find, and step-by-step instructions for cleaning up your Google results before you start applying for jobs. Guides How to Get a Wikipedia Page Created What it takes to get a Wikipedia page, who qualifies, and how the process works. Guides How to Get a Wikipedia Page for Your Company A realistic guide to getting a Wikipedia page for your business, including what qualifies, what to expect, and why most attempts fail. Guides How to Get Cited by Perplexity AI How Perplexity AI differs from ChatGPT, what it prioritizes when generating answers, and how to optimize your content to get cited. Guides How to Get More Google Reviews Proven strategies for generating more legitimate Google reviews for your business, without crossing any lines. Guides How to Get Press Coverage for Your Business A practical, honest guide to getting real press coverage, from building journalist relationships to understanding what actually makes news. Guides How to Get Press Coverage for Your Podcast Practical strategies for getting media attention for your podcast. What makes a show newsworthy, how to pitch, and how press compounds over time. Guides How to Make Your Address Unsearchable A safety-focused guide to removing your home address from Google search results, data brokers, voter registration, and property records. Guides How to Optimize for Claude AI Claude's training data, citation preferences, and safety considerations: what makes Anthropic's Claude recommend your business and how to build visibility. Guides How to Rank Higher on Google The fundamentals of ranking higher in Google search results: content, technical SEO, backlinks, and user experience. No tricks, no shortcuts. Guides How to Rank in the Google Maps 3-Pack The specific factors that determine which businesses appear in the Google Maps 3-Pack and how to improve your position. Guides How to Remove a ConFraud Article Practical steps for removing or de-indexing an article about you on ConFraud.com. Guides DOJ Press Releases in Google: Removal Limits and Realistic Options The Department of Justice will not remove a press release. Here is the realistic strategy for handling a justice.gov page in Google search results. Guides Government Press Releases in Google: What Can and Cannot Come Down Government agencies will not remove their press releases. Here is what realistic options exist, including the positive content strategies that actually work. Guides FBI Press Releases in Google: Removal Limits and Realistic Options FBI press releases on fbi.gov will not be removed. Here is the realistic approach for handling them in Google search results through positive content. Guides IRS Press Releases in Google: Removal Limits and Realistic Options IRS Criminal Investigation press releases on irs.gov cannot be removed. Here is the realistic strategy for handling them in Google search results. Guides SEC Press Releases in Google: Realistic Removal and Outranking Options The SEC will not remove an enforcement action or litigation release. Here is the strategy for handling sec.gov pages in Google search results. Guides How to Remove a News Article from Google Guide to removing or deindexing negative news articles from Google search results. Guides How to Remove a Reddit Post Guide to removing or suppressing negative Reddit posts from search results. Guides How to Remove Arrest Records from Google Guide to removing arrest records from Google search results. Guides How to Remove Bankruptcy Records from Google Guide to removing bankruptcy records from Google search results. Guides How to Remove Court Records from Google Guide to removing court records from Google search results. Guides How to Remove Criminal Records from Google A complete guide to removing criminal records from Google search results, including expungement, database removal, and building a better online presence. Guides How to Remove Divorce Records from Google Guide to removing divorce records from Google search results. Guides How to Remove DUI Records from Google A practical guide to removing DUI records from Google search results, including expungement, database removal, mugshot cleanup, and news suppression. Guides How to Remove Eviction Records from Google Guide to removing eviction records from Google search results, including court database removal, sealing options, and tenant screening cleanup. Guides How to Remove Indeed Reviews Guide for employers dealing with fake, defamatory, or policy-violating reviews on Indeed. Guides How to Remove Negative Glassdoor Reviews Guide to removing or suppressing negative Glassdoor reviews for your business. Guides How to Remove Negative Google Reviews Guide to removing or suppressing negative Google reviews for your business. Guides How to Remove Negative Yelp Reviews Guide to removing or suppressing negative Yelp reviews for your business. Guides How to Remove Public Records from Google A complete guide to removing public records from Google search results, covering court records, property records, voter registration, and professional licenses. Guides How to Remove Small Claims Records from Google Guide to removing small claims court records from Google search results when minor disputes show up under your name. Guides How to Remove TripAdvisor Reviews Practical strategies for hotels, restaurants, and hospitality businesses dealing with fake or unfair TripAdvisor reviews. Guides How to Remove Trustpilot Reviews A practical guide to removing fake, defamatory, or policy-violating reviews from Trustpilot. Guides How to Remove Your Info from BeenVerified Step-by-step guide to removing your personal information from BeenVerified. Guides How to Remove Your Info from FastPeopleSearch Step-by-step guide to opting out of FastPeopleSearch and preventing your personal information from being re-listed. Guides How to Remove Your Info from Intelius Step-by-step guide to opting out of Intelius and removing your personal information from their people-search database. Guides How to Remove Your Info from TruePeopleSearch Step-by-step guide to removing your personal information from TruePeopleSearch. Guides How to Remove Your Info from Whitepages Step-by-step guide to removing your personal information from Whitepages. Guides How to Remove Your Name from Google What you can actually remove from a Google search of your name, what you can only suppress, and the order to work in. Guides How to Remove Your Mugshot from Google Guide to removing mugshot photos from Google search results. Guides How to Remove Your Personal Information from Google The complete guide to removing your personal information from Google search results. Google's own tools, data broker opt-outs, social media settings, and more. Guides How to Remove Your Record from Casemine Step-by-step guide to removing your court records from Casemine search results. Guides How to Remove Your Record from CourtListener Step-by-step guide to removing your court records from CourtListener search results. Guides How to Remove Your Record from DocketBird Step-by-step guide to removing your court records from DocketBird search results. Guides How to Remove Your Record from Justia Step-by-step guide to removing your court records from Justia search results. Guides How to Remove Your Record from PacerMonitor Step-by-step guide to removing your court records from PacerMonitor search results. Guides How to Remove Your Record from Trellis Step-by-step guide to removing your court records from Trellis search results. Guides How to Remove Your Record from UniCourt Step-by-step guide to removing your court records from UniCourt search results. Guides How to Respond to Negative Reviews A practical guide to responding to negative reviews in a way that protects your reputation and wins back customers. Guides How to Take Down Imposter Websites A practical guide to taking down websites impersonating you or your business, including registrar complaints, hosting abuse reports, UDRP, and Google de-indexing. Guides How to Write a Press Release How to structure a press release that journalists will actually read, and an honest look at whether press releases still matter. Guides Local SEO Guide for Small Businesses A practical guide to local SEO for small businesses: citations, NAP consistency, reviews, local content, and how it connects to AI and voice search. Guides Podcast SEO: How to Get Your Show Found in Google How to make your podcast discoverable in Google search through episode pages, transcripts, topic hubs, and structured data. Guides Press Release Distribution Services An honest look at press release distribution services, what they cost, which ones are worth it, and what you should actually expect. Guides Reputation Management After an Arrest What happens to your Google results after an arrest, what can be removed, what needs suppression, and how to rebuild your digital presence. Guides Startup PR Strategy: Getting Press Without a PR Firm How early-stage startups get meaningful press coverage. When to start PR, what journalists want, building a media list, pitching your story, and why earned media beats paid for startups. Guides Startup SEO: The Founder's Guide to Organic Growth Complete guide to building organic search presence from zero. How startups can compete in SEO without a big-company budget, grow through compounding search visibility, and reduce CAC. Guides Voice Search Optimization Guide How voice search through Siri, Alexa, and Google Assistant differs from text search, and how to optimize your business for voice-driven discovery. Guides What a Real SEO Audit Covers A plain-English breakdown of what a legitimate SEO audit actually includes, and how to tell if an agency is giving you a real one. Guides What Does ChatGPT Say About You? Find out what AI chatbots like ChatGPT are saying about you or your business, and learn how to influence the results. Guides What Does Claude AI Say About You? How Anthropic's Claude handles reputation and business queries, where it gets its information, and how it differs from ChatGPT. Guides Why Every Professional Needs a Personal Website Your personal website is your most powerful online reputation asset. Here is how to build one that ranks for your name and controls your narrative. Guides Wikipedia Link Insertion Services How we add authoritative references and external links to existing Wikipedia articles. Guides Wikipedia Notability Requirements Understanding Wikipedia's notability standards, general notability guidelines, and subject-specific criteria for individuals and companies. Guides Wikipedia Page Maintenance and Edits How to keep your Wikipedia page accurate, updated, and protected from vandalism. Guides Your Website Is Being Blocked as Unsafe. Here's How to Fix It. If SafeBrowse.io, Google Chrome, Comcast, or antivirus software is blocking your website as unsafe or dangerous, here is why it is happening and how to get unblocked.
When the guide runs out, we take it from there.
Every guide here is free and honest about where doing it yourself stops working. Past that line, we run the removal requests, the opt-outs, and the follow-up ourselves.