Reputation What is actually inside a reputation management package

Almost nobody in this category publishes a scope, which is why comparing two proposals is so difficult. You get a number on a call, or a tier named Silver, and no itemized list of what arrives. Here is ours, written out, so you can hold it against anything else you are quoted. The standard personal package is $2,488, one time, and everything below is inside that figure.

The list, in one place

An assessment of the whole first two pages, a website you own, the profile set that fills the gaps, court record removal, personal information removal across the people-search sites, and monitoring afterward. One fee, once. The website is yours and stays yours.

What is not inside it

Wikipedia, press placements, and ad management are separate. They are real services we sell, they are priced on their own pages, and they are not quietly folded into a reputation figure to make it look bigger. If your situation needs one, you will see its own number before anything starts.

The assessment comes before anybody touches anything

We read the whole of the first two pages for your name and sort every result into four piles: removable, not removable, missing, and stale. That sort is what decides the plan, because a page that can be removed and a page that has to be outranked are completely different amounts of work. Our reputation management guide explains the four piles if you want to run the sort yourself first.

The assessment is also where we tell you if you do not need us. Plenty of first pages have one bad result with a free opt-out behind it, and we publish that procedure in the guides with nothing to fill in.

A website you own, not a profile you rent

The package includes a personal website, built properly, on a domain that belongs to you. It is the one asset in the whole engagement that nobody can take away, deplatform, or reprice, and it is usually the page that ends up ranking first for your name. We build it the same way we build our website work for anybody else, with the on-page search work already in it.

This matters more than it sounds. Every other surface in your search results is somebody else's property, operating under somebody else's terms, and subject to a policy change you will not be consulted about.

The profile set, chosen for the gaps

Profiles are inventory, not a scattergun. We build the set that fills what is missing on your first two pages rather than claiming every platform that exists, because forty abandoned profiles do not rank and do look strange to anyone reading carefully.

Which profiles depends entirely on what the assessment found, which is why we do not publish a fixed list of platform names. A founder, a physician, and somebody recovering from a court record need three different sets.

Both removal services, inside the one fee

Court record removal and personal information removal are both included. Bought on their own they are $199 and $399; inside the package they are not a line item you are charged again for. The court work carries twelve months of re-submission, because aggregators repost and a single filing is not a result.

Personal information removal is the one people underestimate. Your address and phone number sit across a dozen people-search sites that share the same underlying data, so the same record has to be killed in several places at once and then watched, which our personal information guide walks through site by site.

Monitoring that does not expire

Search monitoring is included indefinitely, and there is no term on it. Reddit, All Social, and Wikipedia monitoring are available separately. We are not going to invent one here: it is included, it keeps running, and it is not a separate subscription bolted on at month three. If you want monitoring without the package it is sold flat monthly, cancel any month.

The figure is not a ceiling. The package covers one person's own search results, and a bigger situation gets scoped and quoted on its own. Companies are a different piece of work entirely and we price those on what the situation actually is.

See the scope beside the price.

Everything above, one flat fee, and the list printed next to the number so you can decide before you speak to anyone.

Have us do it.

See the scope, price, and next steps for the help this guide describes.

See the service

You should have a say in what the internet says about you.

One result may be the immediate problem. If you need help with the wider picture, explore our work for creators, professionals, and justice-impacted people. You can start with one service.

See how we help people manage what comes up online

Explore your options

Every guide we publish is free and ungated. Browse all of them, see what we do and what it costs, or read why we built this company.

Written by Drew Chapin, who ran all of this on his own name first.