What We Do Content Removal
Something inaccurate or unwanted is ranking for your name and it has been there long enough that you have stopped expecting it to move. Most of it has a route. We work out which pages have one, file the requests properly, and build the accurate material that takes the place of whatever stays.
Inventory
We find the original page and every copy that syndicated off it, and identify who actually controls each one.
A list of every affected URL and the route available for each.
Requests
We document the error or the update and file under each site's own published policy, which is what makes a request work.
Supported requests submitted to the people who can act on them.
Follow-up
We chase the replies, push the pending ones, and re-check the pages after a site says it has acted. You never have to track this.
A written status on every URL, so you always know where it stands.
Suppression
Where a page will not come down, we build the accurate current material that pushes it off the page people actually read.
New content built to give the current picture more visibility.
Examples of our content removal work
Putting a bankruptcy behind you.
Six page-one results, every one an aggregator republishing the same filing rather than six separate stories. We removed four outright and outranked the two that had no route. Six to zero in three months.
Read a recent removal case studyThe record was expunged. Google didn't care.
An expungement gives you a basis, and a properly documented request is hard for a publisher to ignore. The number one result for her name came down in eight days, with the broker listings worked in parallel.
Read a recent expungement case studyQuestions we get about getting content removed
What does content removal cost?
$499 to $1,999, depending on how many sites carry the content and how hard each one is to reach. You get the number before we start, not after. The range is that wide because one blog post with a responsive owner and a story syndicated to thirty aggregators are genuinely different jobs. We scope it first and quote the number, and if the honest answer is that it cannot come down, we say that instead of quoting anything. You will also know which sites we expect to cooperate and which ones we do not.
Can you get anything taken down?
Usually there is a way. Our best path is a real route: an error, an update, a policy the site published itself, or a legal basis, and where one of those exists we say so plainly and use it. Accurate reporting from a legitimate outlet rarely comes down on the merits alone, so from there we work our relationships with publishers, platforms, and aggregators alongside a number of proprietary methods to get content de-indexed, suppressed, or removed outright. De-indexing and suppression are not consolation prizes; on a search results page they often look identical to the reader. What we will not do is bill you to chase something we already know is going nowhere, and we will tell you that before you pay us.
What about the copies on other sites?
This is often the actual job. We find the original page and every copy that syndicated off it, then identify who controls each one. Removing the original and leaving twelve aggregator copies changes nothing in search. We work the copies in the order that changes your search results, not in the order they were published.
What if the site says no?
We chase the replies, push the pending ones, and re-check after a site claims it has acted. Where removal fails, de-indexing and suppression are often still available, and we will tell you which of the three you are actually looking at. That order is usually not the order you would guess from looking at the list.
Depending on the publication, most can be removed or de-indexed between $499 and $1,999
$499 to $1,999 per page, set by what the host site's own policy allows and how many copies syndicated off the original.
We check the policy and tell you what is realistic before we take payment. If there is no route, we say so rather than charging you to find out.
Where a page will not come down, suppression is quoted separately, because building the content that outranks it is a different job from filing a request.
Start here.
Send us the URLs, however many there are. We check what each site's policy actually allows and tell you which ones have a route, before you pay anything at all. If none of them do, that is the answer and it costs you nothing.
Let’s talk