Case Study / Justice-impacted Reclaiming your life after a federal case.
A judge handed down 48 months. Google handed down a life sentence. Someone who had paid their debt in full was still being introduced, by a search engine, as the worst day of their life. We're prouder of this work than of anything else we do.
9 to 0
Negative results on page one
6 months
To a clean first page
Page one
Owned by accurate content
This counts negative results on the first page of Google for the client's name, at engagement start and after six months. We draw the zero bar at a minimum width so it stays visible.
How to read this
Nine of the ten things a stranger saw were about the case. Six months later, none of them were. Aggregators came down where they were eligible. Real journalism got outranked and was never touched.
The problem
The sentence ended. The search results didn't. Nine negative results held page one for their name, so every employer, landlord and new acquaintance met the case before they ever met the person.
What we did
We removed what was eligible, which meant the aggregators republishing the filings. We never asked a news outlet to unpublish a true story, and we never faked anything. For everything else, we built accurate current material and made it rank.
Where it landed
Nine to zero in six months. Page one now belongs to accurate content about who they are today. The record still sits exactly where it always did. It isn't the introduction anymore, and it isn't what a stranger meets first.
What does your situation need?
Every engagement starts from its own point and has its own scope, so these results belong to this one engagement and don't promise your case will run on the same timeline. See how we help justice-impacted people if you want to see the options, or pick the specific service below.
You already served the sentence. We work on the part that never ended.
How we measured it. We removed aggregators where eligible. Real news was outranked, never faked or removed. Details under NDA.
Every case study we publish is anonymized, and every figure on this page came out of the client's own account or a dated live check. We do not publish a number we cannot show you the source of.
Personal Reputation Management
This is the service behind the work on this page. It explains what we actually do, what you get, and what it costs.
See the service